So far so good. Weather is fabulous (for San Francisco) and we’ve stopped by to meet with Jenny Kassan and John Katovich, the greats behind Kassan and Katovich Law and Cutting Edge Capital. John and Jenny will be here in Portland on October 25th to share insights on the related subjects of market madness and market mindfulness, and how to grow community capital. They will help us launch our own Direct Public Offering! Stay tuned.
Community finance certainly takes teamwork! Our planned DPO is proceeding well, but each step merits a conversation. Such worthy thinking! We talked for almost two hours, from the seemingly small details of whether to add in the ‘free mugs’ we plan to include in the DPO to the SCOR form, to how to ask a community worried about it’s shrinking finances to invest in a community innovation lab!
We talked about language, and how to understand the audiences in an offering designed to reach people who don’t usually invest (or think of themselves as “Investors”). While we can reference the general insanity of the “real” market (where professionals manage things) and point out the clearly more sensible approach to putting one’s money into one’s community, it is still new to most.
When you have to explain words like “accredited” and nonaccredited” you know you’re in new territory. Jenny says we’re ready for an explosion of community financed projects and tools that support them. We’re ready!
And people ask if I like my job…