Henry Petroski to Speak at ReVV2011

You may not know who Henry Petroski is. If you are interested in social innovation and entreprenuership, you may wonder what a civil engineer is doing at a conference focused on developing social and economic health through innovation. But, if effective problem solving is what you’re about, working to make the world a better place, then meet Henry Petroski, professor of civil engineering at Duke University. His most recent book is titled “THE ESSENTIAL ENGINEER: Why Science Alone Will Not Solve Our Global Problems.” You’re in for a treat.

At Springboard Innovation, we believe cross-pollination of the sectors is crucial to positive global change. Getting to know Henry Petroski is a case in point. Note what Thomas Hayden wrote in his Washington Post book review:

“…Petroski presents a book-length argument for the place of engineering in humanity’s future, especially when it comes to ensuring that future in the face of climate change, natural disasters, dwindling oil supplies and other global problems.”

We overlook people, disciplines, and possibilities because of our historical biases. We can’t afford those blinders anymore. We’re thrilled to welcome Dr. Petroski to Portland!

We will host Dr. Petroski at the ReVisioning Value (ReVV2011) conference March 7&8 at the Gerding Theatre in downtown Portland, Oregon. He will talk about his book and his ideas for effective problem solving. He will also highlight one specific strategy… that of searching out failure. ReVV 2011 is built around SIX BIG THEMES, and Strategy is one of them.  Petroski suggests we overlook potential value by turning our back on failure rather than seeking it out. Join us as we learn from one of the great thinkers and authors of our time.

To buy your ticket for ReVV2011 click here.

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